The article Of Seeing and Spirituality, published in Sunday Mid-day, showcased Eyebetes Foundation’s remarkable initiative at Mahakumbh 2025 in Prayagraj. Partnering with Naga Sadhus, the Foundation turned their bare backs into vision charts, creating a striking blend of spirituality and healthcare. Thousands of devotees benefited from free eye screenings, diabetes check-ups, and spectacles. The coverage highlighted the campaign’s innovative approach to tackling diabetes-related blindness by merging cultural symbolism with medical outreach.
The most visible participants of the ongoing Mahakumbh mela in Prayagraj turned their popularity to a good cause. An eye test was inscribed on the ash-smeared bodies of Naga sadhus, as part of the Eyebetes Foundation’s movement to test and protect Indians from diabetes-induced blindness.
The foundation, spearheaded by Mumbai eye surgeon and philanthropist Dr Nishant Kumar, set out to create awareness for this largely preventable crisis. Their camp at the Sangam site offers free screening for diabetes and other causes of preventable blindness.
SOURCE: Mid-Day